Ortho Marketing Services

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1. Referral programs are a great strategy, especially for healthcare-related services. 92% of people trust referrals more than any other form of marketing. It is simple, but it is extremely powerful and can significantly increase the number of new patients for your dental practice. Here are some ways you can get this program started.

3. Use popular hashtags on social media - Utilizing popular hash tags such as #FlashbackFriday or #ThrowbackThursday can increase the number of views you want for your business especially those that are in the millennial age group. You could also use this so that you could target person looking for a particular topic or service so you never know because it can also be a good source of how you can get new patients to check out your service.

More ideas for dental marketing

When it comes to dental marketing there's no shortage of good ways to start. Here are a few more suggestions for marketing your dental practice. Let's take a look at these ideas and decide what will work best for your practice.

Get Local with SEO

Do you show up when people in your area search online for a dentist? An easy way to check is to grab your phone, type in "Dentist near me" and see what comes up. If you're not at the head of the pack you're missing out on a lot of new patients and leads.

Your goal in dental marketing is to rank high on local searches, such as "Dentist near me", so that you are found by people in your target markets.

Leverage Existing Patients

In addition to the suggestions above, it is a good place to start by working with existing patients and what your dental practice already has. As an example, we discussed the creation of a patient loyalty program in idea number 1. Not only does this leverage existing patients, it's good business that can (and will) drive referrals to your practice.

Dental Marketing: It's not rocket science

Marketing a dental practice can feel like rocket science, but it isn't, using a little creativity and common sense can go a long way. One way to get more patients is to think about how you can please them.

To Social Media or Not to Social Media

If you are going to use Social Media for marketing your dental practice, I recommend taking some time to reflect on it.

Although social media is a powerful tool for dental marketing, it takes time, effort, and tact. Consistent effort and quality content are a must for social media to work for dental marketing. You may want to consider other options if you or your staff don't have the time or the desire to market your practice on social media. You can also engage social users by hiring an agency, training someone within your office or using paid ads.

There are other ways to use social media

Additionally, when using paid ads to target new patients for your practice, be sure that you're only targeting patients in your geographic area. You don't want your marketing efforts to Los Angeles to be directed at people who live in New York City. It's a costly and easy mistake to make.

Make a contest and go viral

Contests are a great way for your dental practice to grow. Everyone wants whiter teeth. Create a grand prize, as an example, of teeth whitening for life (or whatever you want to offer).

If your prize is something everyone wants, it will be easy to get people to sign up for your contest. Digital contests can increase dental practice marketing exposure for pennies. Adding bonus actions to increase entrants chances to win is another way to squeeze a little more out of your contest.

There's a 1,001 ways to market your dental practice. Most of these you can do by yourself. Sometimes, it's better to hire an expert to do it right, the first time. You can learn more about hiring a dental marketing expert in the box below.

When advertising by professionals became legal in the middle of 70s, dentists were among those who had more options for promoting their services to increase their patient base. When the internet was introduced, however, the avenues which dentists could use to advertise became far-reaching and diverse. Dentist SEO marketing is a valuable resource that dentists can use to reach more patients and increase their visibility online. Search Engine Optimization is key to attracting the right people to your professional's site.

Top 5 Tips for Successful Dentist SEO Marketing

1. Patients avoid going to the dentist because they fear the pain. Incorporate keywords about pain-free and sedation dentistry to attract patients who are looking for a comfortable, less stressful experience.

2. One of the most important dentist SEO marketing strategies you can use is to provide a lot of information on the "About Us" page. Potential patients want to know that you are qualified, but a whole lot more. Let them know what you offer that sets you apart from every other dentist in the area. They don't want the details of your journey to get to where you are today. They want to know what you are offering that will benefit them.

3. Make yourself available to them. Offer free consultations for a chance to visit your office and get to know your entire dental team. They should feel valued and appreciated by you.

4. Make sure to create a newsletter with coupons and specials that allows them to take advantage of discounts if they meet the deadline. If they feel that they have to react quickly, they are more likely to respond.

5. Focus on the home page. This is your chance to make a good first impression. Use pictures of your practice to give it extra appeal. Keep your eyes on the main messages you want to convey. A bright, perfect smile is a better example than those of dental procedures that may look too realistic!

6. A Facebook fan page is an essential part of any SEO strategy for dentists. Patients can use it to share their experiences https://dailyorthodonticsdentistrynews.com/2022/04/23/ortho-marketi... with your practice and to talk about it. There is no better way to increase your patient base than through the referrals of existing patients.

7. Add a blog to your site to provide additional information that covers a wide range of related topics. To attract more patients to your site, make sure you include quality content that is search engine optimized. Provide them with relevant information they will enjoy reading.

Professionals who want to grow their businesses without spending a lot on marketing campaigns can use the internet. These tips will help you achieve the best results from your SEO marketing efforts.