How to Explain Betpas to Your Boss

[Tressa Tressie]

The casino player development team has always been and remains the heartbeat of the casino. It is this team consisting of the director, host manager, executive hosts, casino hosts, slot hosts and player development reps that cater to the players who produce the most revenue for the casino. This is the instrumental group that is most often at the forefront when the player first arrives on property and throughout their stay at the property. It is the many faces of the PD team that many guests will repeatedly verify makes them feel the most "wanted" and "valued". And feeling wanted and valued is instrumental in developing loyalty from the guest.

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The casino player development organization must be a well-oiled team that has systems and programs in place that provides the guest with an experience that is seamless and flawless. From the moment the guest calls in and books a room to the time they get in the limo to return to the airport, the player development team must not skip a beat. No "T" can go uncrossed and no "I" can go un-dotted. It is the most simple details that must be checked and double checked to insure that the guest has an experience that is not just pleasing, but most importantly, extraordinary.

This team of executives must be led by a dynamic leader, most often the player development director, who understands not only the importance of having a systematic, analytic method for tracking the performance of the department, but also the intricacies and delicacies of servicing players in a way that is personal and efficient, yet fun and lively. This director must have the capability of putting themselves in the position of the general manager who must account for all the dollars being spent to recruit and retain the high roller and yet, they must also understand the position of the host who has to face the player and serve Betpas as the representative of the casino who's loyalties must at least appear to lie with the player even though the casino is actually the employer of the host. It is a fine line to walk for any and all player development executives. And as the casinos become more cost-conscious, this line does not become easier, but rather tougher.

Nonetheless, the group of player development folks is inevitably the most personable and noticeable of any of the employees at the casino property. They are the ones who love what they do so much that they are willing to answer their phones 24/7 just to make certain that a player never goes unnoticed or unappreciated and always has someone to call about any desire or demand they wish to be fulfilled.

It is the casino player development team that truly does serve as the heartbeat of the casino. They are in the middle of the action, whether it be the VIP Party, the sporting event, or the hot action on the casino floor. They constantly strive to maintain the loyalty of their current players while relentlessly seeking new players as well. They are known by name more than any other employee on the property. It is these loyal casino employees who make the casino a place high rollers wish to be.

One question that gambles every new player's mind is which is the best casino to gamble at? For a newbie, the real question is "How to judge that I am inside a good casino?"

The experienced players are likely to jokingly respond by pointing to the casinos which are open 24/7. On a more serious note, there are two important things that the more experienced gamblers see in a good casino. Firstly, look at the casino book of rules for specific games. For instance, some casinos permit in Blackjack splitting where as others may not allow it.

The second important point that experienced players take into consideration is the house edge. The house edge is simply a fixed percentage that allows the casino owners to be more profitable in the long term. The casino mathematically has a greater chance of winning than the players. Therefore, casinos with a low house edge are definitely more profitable to play for the casino players.

A pro-gambler naturally leans towards casinos with a lower house edge since it is more advantageous to play than one with a higher house edge. As a result of this, experienced players typically go for casinos with moderate jackpot prizes and thus low house edge rather than casinos with a staggering jackpot but a large house edge at the same time. These grand jackpots are just an advertising tool by the casinos to attract players but the odds of winning one of these is literally next to impossible.

For online casinos, new players can look out for similar standards like player-friendly rules, as well as a low house edge. The most popular and highly regarded online casinos include: Intercasino, the River Belle Casino, as well as The Sands.