I don't know about you, but aside from the various concepts of beauty and the ability to add value to the lives of others, the main reason I dove head first into the world of Hairstylist Lake Mary FL and the beauty industry was because of the idea of having freedom. Freedom to be creative, freedom to make a difference in my own way and the financial freedom to live my life on my own terms.
Back then most salon professionals were mostly entrepreneur types, making their dreams come true and marching to the beats of their own drums. Oh, how I couldn't wait to be able to have such freedom in a world where too many people wake up everyday and dreadfully head to jobs they despise Hair Salon Lake Mary FL.
Sadly, over the years the tides have changed and many industry professionals that should be financially able to pave their own paths aren't able to. What's changed? What's affected the culture in such a way that now just a small percentage of professionals are even able to make a comfortable living and an even smaller percentage actually have the financial freedom to actually live a life they love?
Brace yourself because the answer may be hard for your to hear, better yet read. I'm going to be gentle and take it easy this one time because I don't want the answer to be too overwhelming. Warning...It may hurt you just as much as it hurts me, after all it speaks to the very opposite of what we are supposed to represent as beauty industry professionals. Okay, so here goes. The most critical thing that has changed is that the vast majority of professionals and businesses in the beauty industry these days are...gasp...ORDINARY! They're boring and afraid to do the very things that their clients actually expect from them. Scared to provide their clients with they really need. They've even lost the entrepreneurial spirit.
The worst part is that they often have no idea what their clients want or need from them. These professionals spend most of their time emulating the ordinariness of other industry professionals. They are following businesses that are experiencing the same mundane results due to their lack of creativity when what they should be doing is the exact opposite.
So, how do you change? How can you avoid becoming ordinary and basically invisible in this incredibly competitive industry? Because you should know that indivisibility will equal death to your business, a slow painful death. If your lucky it'll be quick but equally as painful. The answer to this question is that you must step into the entrepreneurial shoes of your fore-mothers and fore-fathers of the industry and decide to become the opposite of ordinary, even if you are employees at someone elses' salon.
As the old saying goes, "To get something you never had, you must do something you never did." And if you're following everyone else is doing you will not get anymore that what they are getting. There aren't many industries, or career choices for that matter that will allow you to continuously stretch your creativity and be rewarded for it. As a professional hairstylist or salon owner it is your duty to keep reaching, your clients expect that from you.
Financially independent hairstylist and beauty professionals understand their businesses, they know who their clients are, what they "REALLY" want and how to deliver it to them. Professional Hairstylist Lake Mary FL and salon owners that live life on their own term's pave their own way because they understand that there are times when you must take risk they are also smart enough to reach out the those able to give them the pieces of the puzzle they may need to complete the vision they have for their businesses. These professionals "do" instead of just talk about "doing", they take action and they position themselves for success. If you want to be able to create the life you want you must do the same.
Tarsha Beavers is a licensed professional hairstylist, author, speaker, a coach & consultant to Hairstylist Lake Mary FL and Salon Owners.
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