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There is a tactic PR agencies and corporate PR departments have used for years in order to pull the wool over the eyes of the press in hopes of enticing the media to cover an event. The tactic doesn't work, never worked as a chef and is viewed by news personnel with a associated with amusement and inflammation. I call this tactic the 'Let's not tell 'em' scam.

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Your headline is vital to a good post. Most the differences encourage you to help keep your posts short, and in case you were to share a long article, chances are nobody would take time to read this method. Try posting a link to your article with a good headline that both grabs your readers' attention and explain what the article is about.

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