Video production has been called an art or a science and it based on the latest results that we can see online and on TV, it would seem that it is a little bit of both. With so many companies operating in the field, entrepreneurs everywhere have reasons to be happy. Options are indeed numerous and production costs aren't that high either, especially considering that a well-made commercial pays off in no time. However, make the wrong choice, apply the wrong concept, and you will end up losing…