Digital marketing is a way of using online and digital technologies to market a product or service. It uses digital platforms such as the internet, mobile phones, and social media. It is one of the most popular forms of marketing today. However, the term "digital" can also mean anything other than a website. It may refer to advertising on television, radio, or even in print. In a nutshell, it is marketing that uses digital technologies to promote a brand.

A successful digital…