The 13 Best Pinterest Boards for Learning About custom packaging

[Esperanza Lawver]

Getting a business started is hard for many reasons such as cost, location, availability, supply, and demand, etc. The last thing you need to is worry that a customer will not like the way your product boxes look so to take your career a step further you get custom product boxes. So, after you have decided that you want to use custom boxes to ship to your customers, you realize that you do not know how it is done.Well, below here I am going to provide you with the outline on how to make sure your custom product boxes come out exactly how you want them to be. Following these steps will ensure your happiness and the happiness of your customers.

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It is All About The Design

Of course, the first step is to pick a type of packaging you want. Currently, in the industry, there are about four types of packaging that the custom packaging majority of people choose to use.

- Rigid Envelopes

- Mailer Boxes

- Custom Mailer Envelopes

- Bubble (padded) Mailers

Package Printing

After you have chosen what type of package you want to use the next step is deciding what type of printer you would like to use. There are three main types of printers used.

- Flexographic Printing

- Digital Printing

- Litho Label Printing

Size Matters

After you choose the type of printing you want to use the next step is picking a size for the box. The most common sizes used are " 8 x 8 x 4" "10 x 6 x 4" "9 x 6 x 3". Choosing the correct package size is key because you want to make sure that it fits your product like a glove. Usually, USPS is the most well-known way to ship, their prices are based on volume. To calculate the cubic rate volume all you need is the formula "length x width x height/ 1728". The cubic rate heavily affects the pricing due to shipping.

Get Creative

Next, you have to choose a design. This is where you get to show off what makes your store different from the rest. Remember you can only be as creative as your manufacturer so do a lot of research on the manufacturer before. This is where you can choose whatever colors, fonts, logos you would like to display on your box. Make sure to have a sample box printed, so you know what you are going to receive a product.

Marry Your Manufacturer

Choosing a builder is like choosing a best friend. Your manufacturer will be with you for the rest of the entire process, so it is critical that you choose the correct one. Location location location! Getting a manufacturer that is close to you helps reduce the cost of shipping and freight cost. Always remember to ask about quotes and time it takes to deliver and produce.

Order and Price

Once you have chosen your new best friend or manufacturer the last and final step is placing an order and getting the total price. Average is usually less than $2 per box, but it is possible to negotiate the price with your manufacturer.

These are the steps to creating and ordering your custom boxes. Good luck!

A custom box is a unique container for any product, and it creates an identity for it and distinguishes brands from one another. What are the benefits of using a custom box for your item or brand? People are used to throwing away packages or breaking them just to get to their desired product, so without much thought, it might not seem reasonable to spend more resources customizing a part of the product that usually ends up in the trash can. Let's review the perks of having a customized box

Identity

Whether it is a well-known company or a brand new one, they need to show themselves in a way that represents who they are and what do they stand for, an identity that differentiates them from the competition and this image has to be congruent with everything they do. Their products also need to display this identity or even create it!

Customers can appreciate the uniqueness of the boxes, the colors and printed designs so much that they might not even rip them apart and not only the hoarders will keep cardboard boxes in their closets.

Details

When the first detail people notice about the new item they bought is well taken care of, they'll assume the rest will be too. Remember there's only one first impression so, be sure to make a good one because it won't just be about the product, it will be about the brand. This detail can give even the newest company a sense of a well-established business.

Make it special; custom printing is an important part of making a box feel unique, and it can be done in different ways. It can be from a simple design with the brand logo all the way to a personalized message to the customer welcoming him to your brand with a thank you note and their name, maybe the signature from someone. Things like this have a significant impact on people's experience with a brand.

Social Presence

When people love something, they share it and especially on social media, like when they have a delicious looking meal and want to show it to friends and family. Well, the same happens when they get a new "toy," it gets twisted or posted on Reddit and a custom box gives a lot of presence to the product, it makes it stand out in the competitive market and those unboxing videos on YouTube.

These days, people depend on internet reviews, when they want to buy a new phone or visit a new restaurant they search online to see what people like or think about anything and those reviews will actually have an impact on their decisions. Make it easy for people to promote your brand.

Save Money!

Spending a little extra on your boxes can also save you a lot of money. For starters, costs on labeling can be dramatically reduced, and you help the environment by reducing paper use or even better if you use vegetable based ink, it's important to mention that this could also improve the brand's image to the public.

If that's not enough, custom boxes can also be specially made to provide added protection to products, so that's less packing material and less risk of the item getting damaged before reaching its destination.